Founded by suspense writer Jenny Milchman, Take Your Child To A Bookstore Day is about "instilling a love of bookstores in children so that they will value and support this most precious of resources as they go on to enter and create communities of their own."
Already a number of bookstores from the U.S., Canada, England, Australia and Germany have joined the project; you can see the map on the TYCTAB website.
You can find banners and posters on their website, and you're free to download/print a poster I've created to help promote Take Your Child To A Bookstore Day.
Where to find out more info:
Kudos to the TYCTABD Board Of Directors for running the event: Jenny Milchman, Beth Miller, Todd G. Monahan, and Paul Maguire.