Debbie Ridpath Ohi reads, writes and illustrates for young people. Every few weeks, she shares new art, writing and reading resources; subscribe below. Browse the archives here.

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January 7, 2013: After some hard thought, I've decided to officially shut down this blog. I know I haven't updated it in a while, but I thought I should let you all know so you can remove it from your RSS feeds, etc.

Reason: I've decided that I need to find ways to make more time to read and create books.

I had great fun working on illustrating I'M BORED (written by Michael Ian Black, published by Simon & Schuster Books For Young Readers in Sept/2012) and am now working on writing and/or illustrating new book projects. In addition to my picture book projects, I also want to get back to my novel writing.

My challenge: I want to do too many things and am currently involved in too many projects. My solution: To prioritize and cull.

You can find out what I'm working on at DebbieOhi.com or follow me on Twitter at @inkyelbows.

Thanks so much for your support and interest in my projects.

-- Debbie

Entries in pricing (1)

Thursday
Jul012010

E-Book Pricing: Consumer Perception vs Publisher Costs

Christine Kearney at Reuters on the fledgling e-book market:

The e-book market has grown rapidly with wholesale revenue from e-book sales in the United States increasing to $91 million in the first quarter of 2010 from $55.9 million from the last quarter of 2009, according to International Digital Publishing Forum. But e-book sales still only account for 5-6 percent of overall U.S. book sales and less than 1 percent in Britain, The Financial Times reported this week.

The article has some interesting insights from Eileen Gittins of Blurb.com on why doing e-books doesn't really save the publisher much money:

Contrary to popular opinion, most of publishers' costs are developing and marketing authors, not the cost of printing and shipping books. Such costs don't lessen with e-books even though they sell for less than paper books.

Even keeping that it's in Blurb.com's best interests to focus on print publishing, Gittins has a point. I've heard many people complain that the cost of e-books is too high, saying that the publisher is saving a ton of money by creating a digital version.

In addition to author development and marketing factor, I've also heard publishers say that if an e-book has a print counterpart, the costs associated with a brick-and-mortar warehouse remains the same.

If the e-book industry is going to continue to grow, however, publishers will either have to adjust to consumer perception of e-book pricing or find a way to change it.