Lining up for the iPad 2 at Yorkdale Mall in Toronto (Part 2)
Sunday, March 27, 2011 at 8:08 PM
Debbie Ridpath Ohi in iPad obsessed, launch, yorkdale

This is Part 2 of my iPad Lineup report: Part 1 | Part 2 | Part 3.

As I mentioned in my previous post, we were pretty surprised that Yorkdale Mall would make people stand in line for ELEVEN HOURS without being permitted to sit.

One of the Apple employees said that they would try talking to Yorkdale management about letting us sit, but warned us not to count on anything.

I was tweeting about the whole thing from @iPadGirl on Twitter, of course, and here are a couple of comments that came back:

Tweetsnazi

Meanwhile, Reid and I got a surprise visit from Jeff, Ruth and my nieces! They were very careful not to cross the barrier strip lest people think they were line-jumping.

Jeff comes by to offer moral support

 

MattOne of the things I enjoyed most about lining up that day was meeting some of the other people in line.

As I mentioned in my previous post, after all, it takes a certain amount of craziness (unless someone's paying you) to be in the line in the first place. Enjoyed meeting Matthew Slutzky, for example (see right), co-founder of Buzz Buzz Home. He had his laptop and iPhone with him, and created a new Foursquare venue for the iPad line-up.

Conversation was also fun. iPad launch news from other parts of Toronto would ripple up and down the line. The Eaton's Centre line got ejected because they broke the rules! But now they're back again! Some guy in the Eaton's Center line had stayed there overnight!

Whether true or not, these rumors were fun to pass along. Our group got all excited when one of us spotted someone further back who ALREADY HAD AN iPAD 2!!

 

I immediately had to go over and check it out; the fellow obligingly let me touch his red magnetic cover as well as posing for the photo above. He was in the line to support his friend who DIDN'T have an iPad 2 yet.

A member of our line group, Stephanie, wasn't going to get an iPad 2 herself either. She was there "as moral support" for her boyfriend:

Stephanie

We exchanged iPad stories, compared Apple accessories & gear:

 

Cool iPad case & Hello Kitty iPhone case from Hong Kong

Above: this cool iPad case & iPhone case were bought in Hong Kong!

Ajlburke

Meanwhile, I was getting tweets from others around the world who were also in line for the iPad 2 or had just gotten their iPads, like @developit in Australia:

Developit

She also posted pics from some of her line-ups.

My friend Steve was in a line-up in Germany when he posted the following:

Gallamor

Awwww...

Then around noon, BIG NEWS. The security guard announced that "your message has been received" and that Yorkdale Mall had changed its mind about us being permitted to sit.

In fact, they were going to bring us chairs! These would be given out while supplies lasted, starting with the front of the line:

 

Yaaaaaaaaaaay! My guess is that the Apple store employees managed to convince Yorkdale management after all. Kudos to Apple for helping us out, and kudos to Yorkdale for listening to them. And thanks to all those who tweeted their support!

Anyway, there was much cheering and clapping. :-) And CHAIRS!

 

Erica chats with the line-up

Speaking of Apple, I thought it was great how often they came out to update us, answer questions, generally let us know what was going to be happening. And they partnered with Second Cup to provide free coffee:

 

Apple employees getting coffee for us

Meanwhile, excitement was continuing to gradually build as the line grew longer and the launch time neared:

 

Line-up for the iPad 2 at Yorkdale mall

And then we noticed that the Apple employees were starting to shut down the store in preparation for the Big Launch:

 

Apple store prepares to open for the launch

Wahoo! And someone was coming around to find out in advance what type of iPads we wanted. Each person was allowed to purchase up to two. I was buying for Jeff and me. Reid was buying for himself and (ironically) the friend who mocked us for standing in line.

 

Warning people that they'll need an Apple id

I asked for two black 64 GB Wifi-only iPads. Here's my ticket:

I have my ticket!

...and my line group with their tickets:

My line-mates

Continued in Part 3.

My 3-part iPad Lineup report: Part 1 | Part 2 | Part 3.

I blog about the iPad, e-books and digital publishing, children's e-book apps and apps for creative people at iPadGirl and I tweet from @iPadGirl. You can find out more about my other projects at DebbieOhi.com.

Philmills

Article originally appeared on via @inkyelbows (http://inkygirl.com/).
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